John DiJulius

World-Class Customer Service Expert and Bestselling Author

In-Person Fee Range
$10,001 to $20,000
(Inquire for virtual fee)

Travels From
Ohio, United States

World-Class Customer Service Expert
and Bestselling Author

John DiJulius is redefining customer service in corporate America today. He didn’t read the books on customer service, he wrote them: Secret Service, Hidden Systems That Deliver Unforgettable Customer Service and What’s The Secret? To Being a World Class Customer Service Organization. One of the most captivating and charismatic speakers today, John’s keynotes and workshops are used by world-class service companies to provide unforgettable customer service every day. In his high-energy presentations, he uses powerful visuals as he discusses the 10 commandments of customer service and explains how to improve the service aptitude of employees at all levels.


As the authority on world-class customer experience, organizations across America use his philosophies and systems for creating world-class service. He has worked with companies such as the The Ritz-Carlton, Lexus, Starbucks, Nordstrom, Panera Bread, Nestle, Marriott Hotel, PWC, National City Bank, Cheesecake Factory, Progressive Insurance, Harley Davidson, State Farm, Chick-fil-a, and many more, to help them continue to raise the bar and set the standard in service that consistently exceeds customer expectations.


John is not just telling others how to do it. His strongest attributes may not only be that he has the experience of working with extremely large companies, but knows how to translate those processes to fit small business models. He is the president and owner of John Robert’s Spa, named one of the Top 20 Salons in America with multiple locations (and over 150 employees), which he uses as living laboratories to test his findings and theories.

Secret Service Keynote

As one of the most charismatic and inspirational speakers today, John DiJulius has cracked the code and shares dozens of brilliant ideas on how the top customer service companies in every industry consistently exceed their customer & staff expectations. He then customizes back to your organization on how your front line employees can easily do the same without reducing productivity.

Customer Experience Cycle Workshop

After a customized Secret Service keynote for your organization, John then pus all the attendees through his world renown Customer Experience Cycle. Teams from every department help define the critical “Service Defects” that need to be avoided, “Non-negotiable Experiential Standards” that should be executed consistently and the best “Above and Beyond Opportunities” that exist of each point of contact (stage) you have with your customers, thus reducing the wide variation of the customer’s experience delivered.

What’s The Secret? Workshop

This workshop covers the 10 commandments to providing a World-Class Customer Experience. John shares how the best service organizations execute each of the commandments and then has your management team spend time creating similar systems that fit their organization. This workshop is designed for your management teams to work together on creating the systems and processes of the ten commandments to providing a world-class customer experience, customizing these principles to fit their organization.

World-Class Assessment

Using our proprietary C-SAT tool and component analyzing Experiential Report we will asses your organization and prescribe a customized course of action to raise the bar on service within your company.

Revolutionize Your Experience

A no-holds barred brainstorming workshop to reinvent your customer’s experience. Creativity exercises will get attendees out of the box and looking at how to break the mold of “this is the way our industry has always done it. ”Break the rules, consider what ifs and glimpse at the future. This workshop is intended to transform what has always been into what you never dreamed possible.

Customer’s Customer Experience Cycle Workshop

This workshop takes the customer’s point of view literally. A workshop designed for your customers to give insight into what they would like to experience. Selected customers will be taken through the Customer Experience Cycle and offer what the view as potential service defects, above and beyond opportunities and non-negotiable standards they would like to experience on every visit.

All John DiJulius Books

The Customer Service Revolution: Overthrow Conventional Business, Inspire Employees, and Change the World
Purchase Book
Secret Service: Hidden Systems That Deliver Unforgettable Customer Service
Purchase Book

Check John DiJulius Availability

Recent Books

The Customer Service Revolution: Overthrow Conventional Business, Inspire Employees, and Change the World
Purchase Book
Secret Service: Hidden Systems That Deliver Unforgettable Customer Service
Purchase Book

Your Speakers

Please add any speakers you are interested in to your list. You can send this list to us to inquire about availability.

Clear All

No Speakers in List

Scroll to Top