Authority on Customer Experience
For two decades, Mike Wittenstein has helped business leaders around the world differentiate their brands by dramatically improving their customer experience. In the process, those clients have gained market dominance, increased their sales, and/or discovered new, unexpected revenue streams. Today Mike is a sought-after consultant, facilitator, experience makeover expert, and speaker. He works in the retail, hospitality, healthcare, and entertainment industries, as well as other service categories. He partners with both established and emerging brands.
He has helped retailers like Party City, Kinko’s, Best Buy, Alternative Apparel, Air Canada, and SOHO Office elevate their customer experience, while making it a lot more engaging – and even fun – for all involved. His keen observational skills and plainspoken, approachable style have given clients like Apple, IBM, McDonald’s, and iPay Technologies a looking glass view into how their company is perceived by everyday customers.
As an e-visionary at IBM, Mike launched the company’s first global experience design consulting practice. He was also co-founder and CEO of Galileo, a technology communications company nationally recognized for innovation and creativity. His captivating stories teach companies how to move their products and services from commodities to objects of desire. He regularly wows audiences with his friendly, smart and witty style, as they learn how to turn everyday customers into enthusiastic brand advocates.
Mike’s first entrepreneurial venture began in high school. He spent almost two years in Brazil and a (very cold) semester in the Soviet Union. Mike began consulting while still in graduate school.
The Best Experiences in the World and What Makes Them Work
Hear behind-the-scenes stores and discover the details that make make top brand experiences deliver.
The Triple Bottom Line of Experience Design
Learn why and how good design drives a better memory for customers, more engagement among employees, and higher profits for shareholders.
Integrating Social Media Into the Customer Experience
Understand how social media can support your company’s social media efforts as a listening platform. Once you sense what the customer needs, you can respond appropriately by changing the experience design.
Great Customer Service is at the Heart of a Great Customer Experience
Discover how service and experience are linked, why designing outward from the customer service center makes sense, and when service recovery can fuel word-of-mouth.
The Power of Story: How Experience and Story are Two Sides of the Same Coin
See how dropping clues in your experience end up in your customers’ stories and learn why that’s important as a design and management tool.