Former Head of Virgin Online, Branding and Marketing Expert
Alex Hunter is a branding expert, angel investor and company incubator. He is also the creator and host of Attaché, a new style of online travel show, aimed at showing business travellers all they need to know in a very short film before visiting a city on company business.
Previously, Alex served as the global Head of Online Marketing for the Virgin Group, overseeing the Virgin brand’s global digital strategy in its entirety, as well as Sir Richard Branson’s personal digital strategy.
Before joining the Virgin Group, Alex was based in California at Virgin America, where he used the web to build a grassroots marketing campaign to garner public support for Virgin America’s certification process on a tight schedule and even tighter budget. The campaign was covered by Time magazine, CNN, and CNBC, amongst others. He also oversaw the front-end development of Virgin America’s website which has since won many accolades including ad:tech and Webby Award honors.
Alex most recently served as the Chief Executive of a venture-backed digital music company, with investment from the backers of Twitter, Tumblr, Medium, and Kickstarter. He steered the company through a successful international mergers and acquisitions deal, and significant multi-national growth in under a year.
He has been a mentor at the annual SeedCamp venture capital and angel funding event in London and South Africa, helping young companies refine their marketing and branding before pitching to some of the most influential venture capitalists in the tech community.
Alex is a highly regarded public speaker, appearing all over the world at major industry events such as ad:tech, Future of Web Apps (London, Las Vegas, Dublin, and Miami) and Thinking Digital. Other clients include Cisco, Deloitte, Procter & Gamble, O2, CapitalOne and the BBC.
Why Should I Love You? Creating enduring loyalty in a connected world
How do you get new customers, and more importantly, how do you create LOYAL customers who come back often and feel compelled to spread the word about what you do. Ultimately, how do you get people to LOVE your brand.
Angel investment and the future of entrepreneurship
There's a new breed of entrepreneur that is fundamentally changing the face of business. They're building game-changing products on shoestring budgets, marketing without spending a dime, and getting users in the millions. How?
Brand 2.0 - The future of branding, marketing and customer service
Learn the new rules of online marketing from someone who has been there and done it. Alex will show you how to get the biggest bang for your buck online and make your site not just stand out from the crowd but be THE center of attention.
Social Media and the zero-budget marketing experience
What's the best way to use social marketing tools to engage with my users and get ahead of the competition? How are some of the biggest brands in the world crushing it on the web and why are others failing? How do I become part of the conversations surrounding my brand?
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“Exceptional. A truly gifted speaker”
- | Royal College of Nursing
“Entertaining, relevant and quite inspirational…one of our best events ever.”
- | Nationwide
“Very engaging. His personable style meant that the subject matter was easily absorbed and interest was held throughout.”
- | News International
“Alex’s presentation was entertaining, educational and timely for our industry. In addition to the content, his fast-paced, colloquial, dynamic delivery style is nothing like what the crowd is used to, and very much appreciated by the audience (and it made us look good for broadening the minds of our attendees!). He took the time to look at examples that made sense to our audience, from their industry, which was very much appreciated. Fantastic opening keynote.”
- | IIR