Magic Johnson

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LA Lakers Legend, NBA Hall of Famer, CEO, Philanthropist, and Entrepreneur

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California, United States

Magic Johnson Speaker Biography

LA Lakers Legend, NBA Hall of Famer, CEO, Philanthropist, and Entrepreneur

Earvin “Magic” Johnson, a name synonymous with basketball brilliance, seamlessly transitioned his competitive spirit into the business world, currently serving as the Chairman and Chief Executive Officer of Magic Johnson Enterprises. This investment conglomerate strategically focuses on delivering high-quality products and services, primarily catering to ethnically diverse and underserved urban communities. Having traded his basketball jersey for a suit, Johnson effectively channeled the skills and tenacity honed on the court into a winning formula for his numerous successful business endeavors. As an inspirational sports speaker, he often shares insights into this remarkable transition, highlighting the transferable skills between elite athletics and high-stakes business. Indeed, his journey exemplifies how dedication and strategic thinking can lead to success in diverse fields, making him a compelling figure for those seeking motivation and guidance from an inspirational sports speaker.

Entrepreneurial Ventures and Urban Impact

Over the past two decades, Magic Johnson has consistently garnered attention for his groundbreaking and unprecedented partnerships in the business arena. Early in his entrepreneurial journey, he established a significant alliance with Sony Pictures to develop the innovative Magic Johnson Theatres. Furthermore, in 1998, he forged a unique partnership with Starbucks, becoming the company’s sole franchisee and acquiring, then profitably selling, 125 stores. These ventures not only proved lucrative but also acted as crucial catalysts for redevelopment within urban communities across America. Consequently, they are widely recognized as a successful corporate blueprint for effectively engaging with and achieving success within urban consumer markets. As an inspirational sports speaker, Johnson often recounts these pivotal business decisions, emphasizing the importance of vision and strategic alliances in achieving impactful outcomes. Moreover, his ability to identify and capitalize on opportunities in diverse sectors underscores the adaptability and business acumen he brings to his role as a prominent inspirational sports speaker.

Sports Team Ownership and Investment Portfolio

Remaining a powerful force within the sports world, Magic Johnson made history in 2012 by becoming a co-owner of the Los Angeles Dodgers, a Major League Baseball franchise acquired for a staggering $2 billion, the highest purchase price for any professional sports team at that time. Additionally, his ownership portfolio extends to the Los Angeles Sparks of the WNBA, Major League Soccer’s Los Angeles Football Club, and the eSports franchise Team Liquid, demonstrating his continued passion for and investment in a variety of sports. Beyond team ownership, Johnson strategically expands his influence through a diverse array of other significant investments. He currently holds controlling interests in EquiTrust, an $18 billion financial services company, ASPiRE, an African-American television network, and SodexoMAGIC, a prominent food service and facilities management company. As an inspirational sports speaker, Johnson often draws parallels between the strategic thinking involved in team management and successful business investment.

Technology and Community Empowerment

Constantly evolving and maintaining relevance in the dynamic digital age, the Lansing native has broadened his scope to include significant investments in infrastructure and technology. Through a newly established fund, Johnson is allocating millions of dollars towards vital infrastructure improvements across the United States. Operating under the guiding principle that true success lies in empowering others, he stands as a leading investor in numerous minority-owned technology companies. These include Uncharted Power, which develops renewable kinetic energy solutions; ShotTracker, a wearable technology company for basketball players; Jopwell, a diversity and hiring recruitment platform; Walker & Co Brands, a developer of health and beauty products for people of color; and MiTú, a Latino-focused media brand and digital network. His deliberate investment strategy underscores a deep commitment to generating positive impact within the community. As an inspirational sports speaker, Johnson frequently highlights the importance of innovation and strategic investment in driving both economic growth and social good.

Magic Johnson Speaking Topics

The Power of Magic

In this session Earvin will share his entrepreneurial prowess that has made him a successful business owner to multiple ventures. A live Q&A can also be added to this session.

The Magic of Winning

The Magic of Caring for Others

Magic Johnson Books

32 Ways to Be a Champion in Business
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My Life
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When the Game was Ours
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Magic Johnson Videos

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Recent Books

32 Ways to Be a Champion in Business
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My Life
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