World Famous Trend Forecaster and Bestselling Author
Faith Popcorn is founder and CEO of Faith Popcorn’s BrainReserve, the futurist marketing consultancy she established in 1974. She is also the best-selling author of The Popcorn Report, Clicking, EVEolution, Dictionary of the Future, and the upcoming, Popcorn Report Revisited. The New York Times has called her “The Trend Oracle,” Fortune magazine named her, “The Nostradamus of Marketing,” and she is recognized as America’s foremost Trend expert. Faith Popcorn has identified such sweeping societal movements as Cocooning, AtmosFear, Anchoring, 99 Lives, Icon Toppling, and Vigilante Consumer.
As the lead strategist for Faith Popcorn’s BrainReserve, Faith applies her insight into cultural and business Trends to help BrainReserve clients reposition established brands/companies, develop new strategies and innovate new products, services, and experiences. She is a trusted advisor to the CEOs of The Fortune 500 including such companies as Allergan, American Express, Avon, Bayer, Campbell’s Soup, Citigroup, Coca-Cola, Johnson & Johnson, Kellogg’s, KFC, Mars, SC Johnson, Tylenol and The United States Postal Service.
Faith long ago predicted the demand for fresh foods and four-wheel drives, as well as the spiritual tenor of the millennium with Cocooning. She was the first to anticipate the explosive growth of home delivery, home businesses and home shopping. Additionally, she predicted the rise of social media and has her own significant following on Instagram and Twitter.
A dynamic keynote speaker, Faith regularly shares her interactive FutureView presentation which focuses on how Trends are affecting consumer lifestyles and purchasing behavior, with thousands of audiences across the globe.
Heralded for her extraordinary ability to forecast emerging consumer patterns, Faith is frequently interviewed and cited in the media by The New York Times, Time, Newsweek, Fortune, “The Today Show,” “Face the Nation,” and CNN.
Faith was raised in Shanghai, China, is a fifth generation New Yorker, and the daughter of two lawyers. She is a graduate of New York University and New York’s High School of Performing Arts. She is a single mother and has two daughters adopted from China: gg, 24, and cc, 17. Popcorn (as you may have guessed) is not the name she was born with. Her surname, Plotkin, proved difficult for one of her first bosses to pronounce. He dubbed her “Popcorn” as his personal shorthand–and it stuck.
The Popcorn Report: Faith Popcorn on the Future of Your Company, Your World, Your Life
Nobody has been more accurate about how to profit from the future than world-renowned futurist Faith Popcorn. In this conversation, she will share with audiences what we'll buy, where we'll work, and what we'll think in the next decade. For the corporate manager and the owner of a "kitchen table" business alike, Faith offers hundreds of ideas for new products to create, new businesses to start, and new markets to capture. Audiences will walk away with insight into the market waves that are beginning to dominate their personal and professional lives. Faith also reveals how to chart the future's impact on your business, how to capitalize on the newest trends, and the ways in which emerging marketing techniques will revive the dying retail market. She also describes what impact these changes will have on your habits at work, at home, and at play. Faith provides every businessperson a chance to get the word on the future - now.
Flying into the Future
If you knew everything about tomorrow, what would you do differently today? Faith Popcorn raises that provocative question and helps you envision the Future with this dynamic, interactive presentation. It provides a blueprint for “Brailling the Culture” and identifying the trends that are shaping the consumer landscape, and also shares Faith’s most recent predictions. Her customized presentation is guaranteed to challenge beliefs, jump-start creativity, and improve the business and personal decision-making process of virtually any audience.